Master of Professional Studies
in Agriculture and Life Sciences

Concentration in Applied Behavioral Economics and Individual Choice

Faculty and Advising

All program faculty are part of Cornell University’s Dyson School of Applied Economics and Management. Upon entering the program students will select a permanent adviser. Program faculty includes: Dr. David Just, Dr. Brian Wansink, Dr. Vicki Bogan, Dr. Bill Schulze, Dr. Brad Rickard, Dr. Jura Lyaukonite, Dr. David Ng, Prof. Byoung-Hyoun Hwang, Dr. Edith Liu, MBA Gerard Hawks, Dr. Miguel Gomez, Dr. Cal Turvey, and Dr. Harry Kaiser.

Program Key Faculty

Professor, David Just received his Ph.D. and M.S. from University of California, Berkeley and his B.A. from Brigham Young University. Dr. Just is an expert in behavioral economics. He conducts research and studies that explore subtle environmental cues that can lead individuals to make healthy choices. His recent research is focused on the School Lunch Program and how low cost solutions can lead school children to make healthier choices without restricting choice. Dr. Just is also co-director of the Cornell Center for Behavioral Economics in Child Nutrition Programs.

Brian Wansink is the John S. Dyson Professor of Marketing. Dr. Wansink received his Ph.D. from Stanford University, his M.S. from Drake University and his B.S. from Wayne State College. His expertise is in food psychology, food marketing, and consumer behavior. His research focuses on transforming eating behavior to improve nutrition and combat obesity. His findings and insights prove relevant for individuals and food service establishments worldwide. Dr. Wansink is also the director of the Cornell Food and Brand Lab and co-director of the Cornell Center for Behavioral Economics in Child Nutrition Programs.

Associate Professor Vicki Bogan received her Ph.D. and M.A in Economics as well as her B.S. in Applied Mathematics and Economics from Brown University. She received her M.B.A. from The Wharton School, University of Pennsylvania. Dr. Bogan’s expertise is in financial economics, behavioral finance, and applied microeconomics. Her research seeks to improve understanding of observed modeling behavior through exploration of corporate and individual finance and household portfolio allocation.

Bill Schulze is the Kenneth L. Robinson Professor of Agricultural Economics and Public Policy. Dr. Schulze holds a Ph.D. from the University of California, Riverside and received his B.S. from San Diego State College. His expertise is in environmental economics, experimental economics, and behavioral economics. His current research focuses on air pollution control methods, survey methods for valuing the benefits of environmental programs and development of private mechanisms for funding electric power. 

Brad Rickard is the Ruth and William Morgan Associate Professor of Applied Economics and Management. He received his PhD from the University of California Davis. His areas of expertise are agricultural economics, international trade and public policy analysis. His research focuses on food economics and policy, specifically, how markets for specialty crops respond to changes in nutrition and health information, food labeling practices, promotional efforts, agricultural policy reform, trade liberalization, and the introduction of new technologies.

Jura Liaukonyte is  the Dake Family Assistant Professor of Applied Economics and Management. Dr. Liaukonyte received her M.A. and Ph.D. from the University of Virginia and her B.A. from Vytautas Magnus University in Lithuania. Her expertise is in applied microeconomics, empirical industrial organization, economics of advertising, and quantitative marketing. Through empirical analysis, Dr. Liaukonyte investigates the effectiveness of real world competitive advertising strategies.

Associate Professor of Finance, David Tat-Chee Ng received his Ph.D., M.Phil and B.A from Columbia University. His expertise is in international finance, empirical asset pricing and mutual funds. His work is primarily related to how investors make decisions and drive stock price movements, the association between expected returns and actual returns and how expected returns are formed in a dynamic international setting. He also researches how country characteristics are associated with expected returns.

Assistant Professor Byoung-Hyoun Hwang received his PhD from Emory University and his BSc from University of Reutlingen (European School of Business). His expertise is in empirical asset pricing. He mainly researches how investors behave and how market frictions sometimes allow market prices to deviate from their corresponding fundamental values.

Senior Extension Associate Gerard Rod Hawkes received his M.B.A. and B.S. from Cornell University. His expertise is in food retailing and marketing and international food distribution. He is part of Cornell’s Food Industry Management Program and teaches the Food Executive Program, and a variety of executive development programs.

Associate Professor Miguel Gómez received his Ph.D. and MS from the University of Illinois. His expertise is in applied industrial organization, food supply chains and quantitative marketing. He has two main research focuses, firstly, developing models to assess the economic, social, and environmental elements of supply chain performance and incentives. Secondly, he researches the barriers of smallholder farmer participation in food value chains.

Professor Calum Turvey is the William I Myers Professor of Agricultural Finance. He received his PhD from Purdue University and his MS and BS from the University of Guelph. His research focuses on agricultural finance, risk management in agriculture, weather risk management, development finance, and empirical finance.

Harry Kaiser is the Gellert Family Professor of Applied Economics and Management. Dr. Kaiser received his Ph.D. and M.S. from the University of Minnesota. His expertise is in price analysis, marketing, industrial organization, policy, and quantitative methods with a key focus on food demand analysis and the economics of advertising. His recent research has focused on fat and sugar taxes, healthy food subsidies, and anti-obesity advertising.

Program Faculty Related Projects:

The Cornell Lab for Experimental Economics and Decision Research (LEEDR Lab) studies economic and psychological phenomena, including behavioral anomalies in public goods, the efficiency of energy markets, charitable giving, funding of commodity advertising, causes of obesity, and impacts of stigma. Research is conducted by graduate students and faculty including Dr. David Just, Dr. Brian Wansink, Dr. Vicki Bogan, Dr. Bill Schulze, Dr. Jura Liaukonyte, and Dr. Harry Kaiser. 

The Cornell Food and Brand Lab, directed by Dr. Brian Wansink, is an independently funded research lab that is comprised of undergraduate and graduate students and faculty from various areas including  psychology, food science, marketing, agricultural economics, human nutrition, education, history, library science, and journalism. The focus of Food and Brand Lab research is on understanding how consumers relate to food and dining. 


The Cornell Center for Behavioral Economics in Child Nutrition Programs (BEN Center) is a research based program that aims to apply principles from behavioral economics to encourage children to make healthier food choices. The center was co-founded and is co-directed by Dr. Brian Wansink and Dr. David Just. The main project of the BEN Center is the Smarter Lunchrooms Movement.


The Smarter Lunchrooms Movement is an initiative of the Cornell Center for Behavioral Economics in Child Nutrition Programs that seeks to create sustainable, healthy school lunchrooms nationwide. The mission of the movement is “to equip school lunchrooms with evidence-based tools that improve child eating behaviors and thus improve the health of children.”

The Institute for Behavioral and Household Finance (IBHF) located in the Charles H. Dyson School of Applied Economics and Management at Cornell University is a research center, which seeks to foster research and teaching in the areas of behavioral finance and household finance.  IBHF affiliated professors and fellows conduct independent research in two important and expanding areas of financial economics: behavioral finance and household finance.  IBHF affiliates strive to study investment decision making behavior with the goal of shedding light on how to better model observed financial behavior and to inform consumer financial related policies and regulation. The IBHF works to achieve its mission by focusing on six major program areas: visiting fellows, post-doctoral research associates, bi-annual household and behavioral finance symposium, research scholars program, financial education outreach workshops, and a white paper series.